Blog
QR codes on TV: A Big Advertising Opportunity
Brands use shoppable QR codes on TV and streaming platforms to boost engagement and sales.
Why Interactive Video Is the Next Frontier Advertising
What is the biggest difficulty brands and advertisers face today?
7 tips to crush your next interactive video
We have identified 7 hard hitting methods to make your interactive video a home run. So if you want to grow your business, take notice. Here there are.
Shoppable TV ads drive purchase decision.
According to new research from Aluma, half of online adults recall seeing shoppable ads on television.
Shoppable Video
Everything you want to know about the biggest digital marketing trend.
Benefits of interactive video for branded content
Making content work much harder for you by turning your programme into a sales powerhouse.
Will product placement develop into the dominant form of advertising globally
The world of entertainment is changing at a breakneck speed because of shifting viewer behaviour.
The advanced interactive video options for OTT
Keeping customer engaged is key to loyalty and the churn reduction. So let's dive into it.
Pause banner
Get creative with your videos. Your viewers will watch your videos more if you manage to keep it interesting and fun.
Gogglesoc
Gogglesoc is setting an excellent example for finding your viewers where they hang out online.
US Weekly
A "Shop Now" button with the recommended product immediately directs users to the next course of action.
NBCUniversal
The key success factor behind NBCUniversal Checkout is that it shortens the gap between the point of inspiration and action.
National Geographic
The campaign does an excellent job of piggybacking on the immense popularity and mass-familiarity.