Turn any commercial
into an interactive

Showtag supports interactive layers implemented on a Vast & Vpaid compliant video server.

In the simplest form, VAST is a script which empowers video players to run video ads in coordination with ad servers. The purpose of VAST is to programme a video player such that it runs video ads (on different websites and devices viz. mobile, desktop, tablet) in the way publishers want. Layering VPAID onto VAST offers an enhanced solution. VPAID establishes a common communication protocol between video players and ad units that allows a single “executable ad” to be displayed in-stream with the publisher’s video content, in any compliant video player.

A new commercial experience​

Express your brand through a fully customizable interactive ad with Showtag Enabled.

A new commercial experience

Create a beautiful experiences for viewers with the click of a button.

A new commercial experience

Deliver highly personalized experiences to viewers.

VAST/VPAID Preroll demo

the following is an idea commercial made interactive in a vast/vpaid pre-roll. When an Ikea product is visible on the screen and the user presses the pause button the interactive layer becomes visible on top and the product can be clicked on the screen. To notify the user that these products can be clicked we have added a pop-up that notifies the user.

Turn your audience into
revenue growth

Creating lasting impact on your audience.

show cases

how it works

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